Featured Client Outcome
From £30K to £150K in Monthly E-commerce Revenue.
A UK e-commerce brand recorded fivefold monthly revenue growth during our engagement, alongside a rise in reported advertising ROAS from 3.5× to 11.5×.
£30K → £150K
Monthly store revenue
3.5× → 11.5×
Reported advertising ROAS
5×
Monthly revenue growth
£360K → £1.8M are annualized run rates derived from the compared monthly figures, not full-year realized turnover. Results are from one engagement and are not guaranteed for other businesses.
The Business Context
An established store, ready to scale
The client is a UK e-commerce brand with an operating store, proven product demand, and existing advertising activity. Monthly store revenue was approximately £30K at the earlier baseline we compare against.
Our Engagement
Connected growth work, measured against economics
The engagement followed our standard approach: understand the economics of the business first, agree what to measure and how, then execute across the levers with the clearest commercial potential — paid acquisition, store conversion, retention, and measurement working together rather than in isolation.
A fuller walkthrough of the work — including channel-level detail and the supporting evidence we can share — is available on a call.
What the Numbers Mean
Monthly store revenue
Total sales recorded by the store in a month. The figures here compare an earlier baseline period (approximately £30K) with a later period in the same engagement (approximately £150K).
Reported advertising ROAS
Return on ad spend as reported by the advertising platforms used in the engagement — 3.5× at the earlier baseline and 11.5× later. Platform-reported ROAS depends on each platform's attribution and is not the same as profit.
Annualized run rate
A monthly figure multiplied by twelve. £360K and £1.8M are annualized run rates derived from the two monthly figures — they are not verified full-year revenue.
Agreed profit
In our partnerships, profit is defined contractually — which revenue, expense categories, attribution, and measurement periods are included. It is not automatically statutory net income.
See what we could explore for your store
Every business is different — these results describe one engagement, not a guaranteed outcome. If you'd like to discuss your store's economics and where the leverage might be, get in touch.